About

Active for Life is the place where parents go to learn about how to make a difference in the health and happiness of their children. Research shows there’s a right way and a right time to develop the fundamental movement and sport skills that benefit kids for their entire lives. Learning these basic movement and sports skills is known as becoming physically literate.

Being physically literate is the foundation for being successful in sport and in life. Physical literacy gives active kids the best chance at becoming top-level athletes who may someday compete in high-performance sport. It also results in them leading an active life. And as the word “literacy” implies, just like reading, writing and arithmetic, movement skills need to be taught.

A social enterprise founded by B2ten, Active for Life is a national movement about physical literacy. We target parents who want to raise active and successful kids and we benefit not just them but communities across Canada.

By providing expert advice, inspirational tips and activity ideas we can help parents make sure their children get the recommended daily amount of physical activity. And experts tell us that physically literate kids have fun being active, and that makes them more likely to stay active for life.