Physical literacy refers to when kids have developed the skills, confidence, and love of movement to be physically active throughout their lives.
It is essential for kids to develop physical literacy when they are young so that they can start that active journey early.
Some of our most physically literate friends — beloved Canadian athletes — volunteered to help spread this message far and wide.
You’ll recognize some faces, like Tessa Virtue and Scott Moir, who understand and represent what it means to be physically literate.
Behind the scenes at the video shoot, these Olympic skiers, snowboarders, and figure skaters were having a blast playing frisbee, hula hooping, juggling, running, jumping, and doing gymnastic flips.
Not everyone will grow up to be an Olympic athlete, but everyone can develop the necessary skills to share the same love of movement.
You can help more Canadian children grow up to be happy, healthy, active, and confident just by sharing this video and spreading the word to all parents and parents-to-be.