Jr. NBA introduces kids to basketball

With the Toronto Raptors’ deep run in the NBA playoffs, and now a franchise-first NBA championship, everyone in Canada is talking basketball. And as often happens when the “home” team finds success, kids everywhere want to start playing and emulating their heroes.

Jr. NBA Youth Basketball is now making it easier than ever to get the right start at low cost.

Jr. NBA is a new, specially designed curriculum that introduces kids ages five to 12 years to enjoyable, fundamental skills training with developmentally appropriate competition. Youth basketball associations across Canada have started adopting the program, and Jr. NBA hopes to see as many as 300 communities offering the curriculum soon. The Jr. NBA website includes a search page to help parents find a program nearby.


Related read: NBA and USA Basketball promote multi-sport approach for kids


Jr. NBA is co-ed and runs for 12 weeks, offering 45- to 75-minute sessions that combine both practice and game play. The principal aim is to develop fundamental skills, sportsmanship, and a love of basketball in a way that’s both fun and instructional. It represents a holistic approach to learning and developing according to Basketball Canada’s LTAD Model.

Kids in the Jr. NBA program receive instruction from trained coaches. They also receive a player package that includes their own jersey, basketball, drawstring bag, certificate, and poster. Parents receive a useful guide book that outlines the Jr. NBA program and explains the approach to training and game play.

Jr. NBA coaches receive training through the NCCP FUNdamentals workshop, and they’re given a Jr. NBA coaching manual, lesson plans, drill bank, and additional resources.

Do you have a son or daughter enraptured by the Raptors? This might be the right time to introduce them to Jr. NBA Youth Basketball by finding a program near you.

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