This ad campaign seeks to empower women in soccer

We don’t sell commercial ad space on Active for Life, but once in a while, we recognize advertising campaigns that promote important messages. This is the case with the Visa ad campaign developed for the 2019 FIFA Women’s World Cup, which started earlier this month. The campaign video shows a series of female soccer players … Continued

Woody Belfort

This Canada Games athlete spreads joy all around

Meet Woody Belfort. An athlete who spreads joy all around. We’ve featured athletes that give back to society through charities. But Woody Belfort is an athlete who gives back in a different way.   Woody is a wheelchair basketball player on team Québec at the 2019 Canada Games in Red Deer Alberta. And Woody loves … Continued

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